It’s time to identify the Key Thrusts/Capabilities of your business
Now that you’ve defined your Promise, Sandbox, and 3-5 year Targets, it’s time to identify the Key Thrusts/Capabilities of your business. Key Thrusts/Capabilities are the things you will work on that are attainable with your current skillset. As you funnel through this strategic planning process, remember that each level must reflect and be congruent with what was developed previously.
From my office’s Strategic Plan, our Key Thrusts are:
Have fun while you build your practice, increase your profits, and enjoy your life!
Dr. Jeff Scholten