Dr. Bill Davis of surveyed the most effective practice building behaviors of upper cervical chiropractors and found that the three best strategies used by your colleagues in the last year were: Professional Referrals, Internet Marketing, and Health Care Classes.
Who you are, what you know, and a splash of chance combine to dictate your success with any particular tactic. Whatever strategy you chose to build your practice, success will only come by intelligently giving it your energy over an extended period of time.
As you consider integrating some of these strategies, remember that as a profession our actions reflect on each other; all of your actions should increase your professional reputation as well as be good for your profession, your community, your practice, and yourself.
Have fun while you build your practice, increase your profits, and enjoy your life!
Dr. Jeff Scholten
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